We’ve all had experiences that move or inspire us, make us reflect on a work’s relevance to the world, or those that leave us wanting to know more about the creator of that work. This blog explores the challenges of describing these experiences clearly and consistently to produce important insight for the sector.

Ever thought about sharing your results with like-minded organisations? Culture Counts’ cultural clients, both old and new, are starting to act in interesting ways around shared approaches to evaluation and benchmarking.

Running an effective product pipeline means investing in the right tools for the job, and for us, that’s all about enabling staff to use the the tools that they feel most comfortable with (both digital and physical). To give some insight into how we work, we thought we’d share some of our favourites.

“Impact investing” is a buzz phrase amongst some of the world’s biggest financial institutions. Basically, it’s all about investing in things that not only provide a financial return but also produce significant and measurable social and economic impacts.

There seems to be some fears floating around the arts sector about quantitative measurement of audience experience. Will the use of metrics mean that all of the rich thoughts and feelings generated by arts and culture are reduced down to boring, meaningless numbers?

Does measurement have a place in the arts? What if my experience is inherently different from someone else's? This blog explores what is meant by objectivity and multi-point subjectivity, and the role of audience, community and peer opinions in developing strong value stories.

Another question we often get asked: Do I need to capture hundreds of audience responses to achieve a significant survey sample? This blog uses a recent case study to explore what significance means and provides tips for how to achieve it.

Having come to the end of the largest pilot project, using Culture Counts to test the Quality Metrics in the UK, we take a behind the scenes look into the engagement of the active organisations within the cohort.

What the heck is the cloud? People often refer to storing data in the ‘cloud’, but what does this concept really mean and how is the cloud constructed?

Music will often parallel changing social and cultural values. There are thousands of individual moments that have attributed to changes in music over time, for us three moments seem to stand out from the rest.